If you are selling on Amazon, you must be spending some time trying to optimize your PPC campaigns. Although it is a vital part of your marketing efforts, it’s important to have the right set of tools in one place.
Amazon PPC Tools are designed to make your life easier. They can give you valuable insights and help you improve your campaign performance.
However, with so many PPC tools available online, it can get really confusing to pick the right one. In this post, we will be going through the top seven Amazon PPC AI software or tools that will help you succeed in Amazon Ads.
Have a look!
1. Sellics
Sellics is a multifaceted software that helps you manage all aspects of selling and marketing on Amazon, including your PPC campaigns. It enables you to manage and update bids, offers insights on keywords to target, and lets you track your Return on Advertising Spend (ROAS).
Sellics comes with a free trial, so you can test out their software before you decide whether or not it’s right for you. This makes it easy to see how well this software works before you commit to making a purchase.
2. Helium 10
Helium 10 is another all-in-one platform that offers tools for successful selling on Amazon. The platform provides a number of tools that are useful for managing PPC Campaigns, including keyword research tools such as Cerebro, Black Box, Magnet 2, Scribbles, and Frankenstein that help you identify relevant keywords for your products.
3. Scale Insights
The next Amazon PPC AI software on the list is Scale Insights. It is an intelligent advertising solution for merchants that boosts their sales by implementing the most advanced AI technologies.
By analyzing billions of data points, it provides a deep understanding of your business and optimizes advertising campaigns for better results.
The software uses a proprietary Scale-Matic Tech algorithm to help users reduce advertising expenses, increase product rank and visibility, and scale profits. In addition, you can use Scale Insights to analyze ad campaign performance from every possible angle and get daily advice on how to improve your Amazon PPC ads.
Scale Insights has a user-friendly dashboard that provides quick access to a number of key metrics, including ACoS, impressions, clicks, the average cost per click (CPC), conversions, and return on ad spend (ROAS). Using the intuitive interface, you can easily create new advertising campaigns or modify existing ones by setting up different parameters for targeting audiences or applying negative keywords.
4. Seller.Tools
Moving forward, Seller. Tools is another name on the list of top Amazon software. This tool has a range of automated features that work together to increase sales and scale your business effectively. It includes managing bids for keywords with low ACoS (advertising cost of sale), pausing non-converting keywords, expanding search terms based on performance, and more. By automating these tasks, you can save time without sacrificing results.
5. Teikametrics
Teikametrics is an Amazon PPC AI tool designed to help you optimize your Sponsored Product ads. You can use it for a wide range of tasks, from optimizing bids and keywords to managing budgets and product listings.
It also gives you the opportunity to use historical data about your business to create accurate forecasts for the future.
These features make it easier to plan your budget and strategy for the future so that you can get the best results from your ad campaigns.
6. BidX
BidX offers a wide range of features that allow you to run successful Amazon advertising campaigns. The software has an easy-to-use interface that displays all essential information about your campaigns at a glance. You can also use it to automate your SEO and repricing strategies. Apart from this, it uses machine learning technology to determine the best keyword bids and ad placement opportunities, so you don’t have to spend time doing this manually.
7. Perpetua
Perpetua is an AI-based software application that enables you to optimize your Amazon marketing campaigns for enhanced performance. The software helps identify niche keywords, manage bids, etc., for improved ROI (return on investment).
I hope you find this article helpful and exciting. To know more about the latest PPC Amazon tools, stay tuned!
